Both businessization and consumerization will drive adoption of technology to maturity. We need designers and brand owners think beyond the standard form factor (small or big screens embedded into a thing).Instead we need natural sensory interfaces to proliferate making it global friendly.
Lets apply the learning from the internet age. For the first time, if done right, we have a technology that has a potential to touch and transform human lives across the world and truly change the game this time around.
Direct applicability as an integral design element in safety and security, farming and agriculture, intelligent transportation, healthcare, construction,etc and not just a visual medium attached makes it a convincing theme to bet on. Of course, lets be clear of the hype cycle.